"This book will be useful for researchers and practitioners who wish to explore some innovative research being conducted into Travel Recommender Systems, travel related on-line communities, and their user interface design."
– Nalin Sharda, Victoria University, Australia
Despite the fact that tourism informatics now drives the multi-billion global tourism industry, the field has not been given the attention that it needs. This text brings together its various components in a 'one-stop source' that will become an in-valuable resource for developers and researchers in the field.
– Prof. Margaret Deery, Centre for Tourism and Services Research, Victoria University, Australia.
E-tourism is an important multi-faceted field. Bringing together comprehensive coverage of these many facets in a highly accessible fashion is this text's key contribution. It also provides valuable insights into future research and development opportunities in this field. No student of this field should be without this text.
– Prof. Leo Jago, Director, Centre for Tourism and Services Research, Victoria University, Australia.
This book is essential reading for any researcher or practioner seriously interested in ways in which recent, significant advances in artificial intelligence and other technologies may be applied in the tourism domain. This book is essential reading for any researcher or practioner seriously interested in ways in which recent, significant advances in artificial intelligence and other technologies may be applied in the tourism domain.
– Prof. Michael McGrath, Centre for Tourism and Services Research, Victoria University, Australia.
The use of the internet in marketing destinations, selling tourism products and servicing visitor needs is now core to the operations and strategic planning of the tourism industry. Significant investments will be made into a range of new technologies by the industry over the coming years - the book will help both researchers and those working in the tourism industry as they seek to explore the latest advances in online technology and consumer behaviour.
– Paul Baron, Group Manager Online Marketing, Tourism Victoria, Australia.
Keeping in tune with the global nature of the tourism industry, contributors to this volume represent all the continents! The volume is a 'must read' for researchers, both novices and experts, who are interested in improving internet-based tools for marketing tourism related products and services. At the same time, the volume should also appeal highly to all agencies and organizations engaged in the business of tourism promotion.
– Sheel Aditya, Nanyang Technological University, Singapore
Selected as a Fall 2011 Shelf-Worthy Academic Title by Baker & Taylor.
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