MLA
Christopher O. Gekonge. "A Strategic Model for Entering African Markets." Emerging Business Opportunities in Africa: Market Entry, Competitive Strategy, and the Promotion of Foreign Direct Investments, IGI Global, 2014, pp.167-196. https://doi.org/10.4018/978-1-4666-4570-7.ch007
APA
C. Gekonge (2014). A Strategic Model for Entering African Markets. IGI Global. https://doi.org/10.4018/978-1-4666-4570-7.ch007
Chicago
Gekonge, Christopher O. "A Strategic Model for Entering African Markets." In Emerging Business Opportunities in Africa: Market Entry, Competitive Strategy, and the Promotion of Foreign Direct Investments. Hershey, PA: IGI Global, 2014. https://doi.org/10.4018/978-1-4666-4570-7.ch007
Export Reference
