MLA
Voeth, Markus and Marcus Liehr. "Adoption of Communication Products and the Individual Critical Mass." Encyclopedia of Multimedia Technology and Networking, edited by Margherita Pagani, IGI Global, 2005, pp. 1-7. http://doi:10.4018/978-1-59140-561-0.ch001
APA
Voeth, M., & Liehr, M. (2005). Adoption of Communication Products and the Individual Critical Mass. In Pagani, M. (Ed.), Encyclopedia of Multimedia Technology and Networking (pp. 1-7). IGI Global. http://doi:10.4018/978-1-59140-561-0.ch001
Chicago
Voeth, Markus, and Marcus Liehr. "Adoption of Communication Products and the Individual Critical Mass." In Encyclopedia of Multimedia Technology and Networking. edited by Margherita Pagani, 1-7. Hershey, PA: IGI Global, 2005. http://doi:10.4018/978-1-59140-561-0.ch001
Export Reference
