MLA
Laforet, Sylvie, and Hannah Limahelu. "British Consumers' Attitudes and Acceptance of Mobile Advertising." Emerging Topics and Technologies in Information Systems, edited by Miltiadis D. Lytras and Patricia Ordóñez de Pablos, IGI Global, 2009, pp. 165-179. https://doi.org/10.4018/978-1-60566-222-0.ch009
APA
Laforet, S. & Limahelu, H. (2009). British Consumers' Attitudes and Acceptance of Mobile Advertising. In M. Lytras & P. Ordóñez de Pablos (Eds.), Emerging Topics and Technologies in Information Systems (pp. 165-179). IGI Global. https://doi.org/10.4018/978-1-60566-222-0.ch009
Chicago
Laforet, Sylvie, and Hannah Limahelu. "British Consumers' Attitudes and Acceptance of Mobile Advertising." In Emerging Topics and Technologies in Information Systems, edited by Miltiadis D. Lytras and Patricia Ordóñez de Pablos, 165-179. Hershey, PA: IGI Global, 2009. https://doi.org/10.4018/978-1-60566-222-0.ch009
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