Business Simulators for Business Education and Research: SIMBA Experience

Business Simulators for Business Education and Research: SIMBA Experience

Fernando Borrajo (Universidad Autónoma de Madrid, Spain), Yolanda Bueno (Universidad Autónoma de Madrid, Spain), Fernando Fernández (Universidad Carlos III de Madrid, Spain), Javier García (Universidad Carlos III de Madrid, Spain), Isidro de Pablo (Universidad Autónoma de Madrid, Spain), Ismael Sagredo (Universidad Carlos III de Madrid, Spain) and Begoña Santos (Universidad Autónoma de Madrid, Spain)
DOI: 10.4018/978-1-60960-569-8.ch014
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Abstract

Thus, SIMBA opens up a wide field of research between Artificial Intelligence and Business Management aimed at developing efficient intelligent agents humans can compete with.
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This section provides an introduction to the background of business simulation, as well as the application of business simulators for teaching and research.

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