Abstract
The objective of this chapter is to propose the implementation of a plan of continuous support from the government of the State of Colima in Mexico to start-ups and micro-enterprises classified as belonging to the trade and services sector, policy public, to increase the economic units that manage to stay beyond three years and thereby derive social benefits such as employment generation, greater wealth and improving the quality of life of the population of the state. This proposal is given based on the sequential design procedure policies. The method used is the analysis of the national situation. It can be concluded from the analysis on the proposal for a design process of public policy based on the matrix of policy alternatives under the assumption that continuity and permanence of the companies will be positively impacted in the current rates of survival if companies born have the support of the government.
TopConceptual Framework
According to data provided by the Institute of Economics, Geography and Informatics (INEGI) Mexico has 4 million companies, out of which 99.8% are familial. They represent 52% of gross domestic product (GDP) and 72% of employment in the country. For this reason, family businesses are vital to the national economy as they generate 52% of GDP and 72% of employment in the country (Ministry of Economy). Some family businesses are large even they are recognized internationally as in the case of BIMBO, COMEX and WALMART. However, this article analyzes those family businesses that fall within the category of Small and Medium-sized enterprises (SMEs). It is clear that within SMEs only 65% are family business (Clavijo y Aguilar, 2013).
Key Terms in this Chapter
Business Support: A set of business elements integrated in a business environment with facilities required to help, extend and enhance business operations impacting customer satisfaction.
Permanency Companies: A group of individuals associated to being able to achieve goals for an existing permanent and indefinite duration.
Economic Policy: The course of actions and plans taken by a government for maintaining and for improving economic growth to influence its economy and economic development.
Ongoing Policy: Continually evolving and developing course and plan of action pursued and implemented by individuals and business and government organizations.
Public Policy: A set of principles, priorities, regulations and courses of action expressed and interpreted to maintain the public good and public interest of a society that are designed, promulgated and implemented by a government entity concerning specific issues.
State of Colima: One of the 32 states of the United Mexican States territorially located in the west center by the Pacific Ocean.