Classroom Component of an Online Learning Community: Case Study of an MBA Program at the University of St. Gallen

Abstract

The Internet not only affects various fields of business but also the educational sector increasingly. The impact of Internet technologies on the way of learning are immense. New learning scenarios arise; learning processes shift; learning methods are technologically better supported (Reeves, 1992). On a content side, it is possible to present knowledge in a network in the form of hypertexts. In addition, the participants of an educational program can benefit from a personal network developed in online supported learning communities (Paloff and Pratt, 1999). This development challenges educational institutions to find successful ways of integrating the emerging learning scenarios and learning processes. To overcome disadvantages like isolation of students, slower learning progress because of missing team spirit, or low involvement of students in the learning material, educational institutions should not just use the Internet as a new distribution channel of old learning methods, but employ the Internet’s chances to provide students with the knowledge required for a successful professional life as well as to prepare them for lifelong learning and a continuing education.