Cognitive Biases: General Implications

Cognitive Biases: General Implications

DOI: 10.4018/978-1-5225-2978-1.ch008

Abstract

This chapter will describe some implications of using cognitive biases in the decision-making process in social areas such as economic, legal, education, and political. The cognitive bias would be a pattern of deviation in judgment, in which the inferences that we make about other people and/or situations can be illogical. Moreover, different studies have found that even strategic decisions that affect the society can be influenced by these biases. Therefore, it is important to be aware of them to try to detect and reduce them. Above all, it is necessary to teach how to detect them in order to reduce them in public professionals.
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Political Implications

The political environment is difficult, ambiguous, with high uncertainty where much of the information is hidden. In political makes a decision is very tough by their big impact of this. Firstly, sometimes the decisions are made ignoring of the potential consequences due to it is not possible quantitatively measuring them. Moreover, decision making is done under uncertainty context which can contain mixed emotions. Finally, these are decisions that not only affect to one individual but to every citizen of the country, and sometimes even citizens of other countries. For example, in these years of crisis many governments in different states have had to cut social spending. As a result, it has led to protests and strikes by citizen. These decisions were carried out even though there was no certainty if in the end these decisions would be effective. In fact, several experts said that they were counterproductive measures. Because of the importance of such decisions and the great impact on people in this area should take greater account of psychological theories that talk about the irrationality of people. That is, the politics should be an area where cognitive biases are largely controlled. Politicians, advisers, assistants, officials…etc have to be trained to identify and reduce cognitive biases because in the end a good done decision by a government, it eventually becomes a good result in all of us.

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