MLA
Artz, John M. "The Current State and Future Potential of Virtual Worlds." Virtual Communities: Concepts, Methodologies, Tools and Applications, edited by Information Resources Management Association, IGI Global, 2011, pp. 2535-2543. http://doi:10.4018/978-1-60960-100-3.ch804
APA
Artz, J. M. (2011). The Current State and Future Potential of Virtual Worlds. In Management Association, I. (Eds.), Virtual Communities: Concepts, Methodologies, Tools and Applications (pp. 2535-2543). IGI Global. http://doi:10.4018/978-1-60960-100-3.ch804
Chicago
Artz, John M. "The Current State and Future Potential of Virtual Worlds." In Virtual Communities: Concepts, Methodologies, Tools and Applications. edited by Information Resources Management Association, 2535-2543. Hershey, PA: IGI Global, 2011. http://doi:10.4018/978-1-60960-100-3.ch804
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