MLA
Chen, Ye-Sho,et al. "Data Mining in Franchise Organizations." Organizational Data Mining: Leveraging Enterprise Data Resources for Optimal Performance, edited by Hamid Nemati and Christopher D. Barko, IGI Global, 2004, pp. 217-229. http://doi:10.4018/978-1-59140-134-6.ch015
APA
Chen, Y., Justis, R., & Chong, P. P. (2004). Data Mining in Franchise Organizations. In Nemati, H., & Barko, C. D. (Ed.), Organizational Data Mining: Leveraging Enterprise Data Resources for Optimal Performance (pp. 217-229). IGI Global. http://doi:10.4018/978-1-59140-134-6.ch015
Chicago
Chen, Ye-Sho and Robert Justis, and P. Pete Chong. "Data Mining in Franchise Organizations." In Organizational Data Mining: Leveraging Enterprise Data Resources for Optimal Performance. edited by Hamid Nemati , and Christopher D. Barko, 217-229. Hershey, PA: IGI Global, 2004. http://doi:10.4018/978-1-59140-134-6.ch015
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