MLA
Pinto, Filipe Mota. "Database Marketing Process Supported by Ontologies: An Oil Company Distribution Network Case Study." E-Marketing: Concepts, Methodologies, Tools, and Applications. IGI Global, 2012. 259-282. Web. 9 Dec. 2019. doi:10.4018/978-1-4666-1598-4.ch017
APA
Pinto, F. M. (2012). Database Marketing Process Supported by Ontologies: An Oil Company Distribution Network Case Study. In I. Management Association (Ed.), E-Marketing: Concepts, Methodologies, Tools, and Applications (pp. 259-282). Hershey, PA: IGI Global. doi:10.4018/978-1-4666-1598-4.ch017
Chicago
Pinto, Filipe Mota. "Database Marketing Process Supported by Ontologies: An Oil Company Distribution Network Case Study." In E-Marketing: Concepts, Methodologies, Tools, and Applications, ed. Information Resources Management Association, 259-282 (2012), accessed December 09, 2019. doi:10.4018/978-1-4666-1598-4.ch017
Export Reference