MLA
Tseng, Fan-Chen, Ching-I Teng and David M. Chiang. "Delivering Superior Customer Perceived Value in the Context of Network Effects." Electronic Commerce: Concepts, Methodologies, Tools, and Applications. IGI Global, 2008. 1870-1880. Web. 22 Apr. 2018. doi:10.4018/978-1-59904-943-4.ch146
APA
Tseng, F., Teng, C., & Chiang, D. M. (2008). Delivering Superior Customer Perceived Value in the Context of Network Effects. In A. Becker (Ed.), Electronic Commerce: Concepts, Methodologies, Tools, and Applications (pp. 1870-1880). Hershey, PA: IGI Global. doi:10.4018/978-1-59904-943-4.ch146
Chicago
Tseng, Fan-Chen, Ching-I Teng and David M. Chiang. "Delivering Superior Customer Perceived Value in the Context of Network Effects." In Electronic Commerce: Concepts, Methodologies, Tools, and Applications, ed. Annie Becker, 1870-1880 (2008), accessed April 22, 2018. doi:10.4018/978-1-59904-943-4.ch146
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