MLA
Dasgupta, Subhasish, and Rajesh Chandrashekaran. "Delivery and Tracking of Rotating Banner Advertisements on the World Wide Web: An Information System Model." Managing Business with Electronic Commerce: Issues and Trends, edited by Aryya Gangopadhyay, IGI Global, 2002, pp. 116-130. https://doi.org/10.4018/978-1-930708-12-9.ch007
APA
Dasgupta, S. & Chandrashekaran, R. (2002). Delivery and Tracking of Rotating Banner Advertisements on the World Wide Web: An Information System Model. In A. Gangopadhyay (Ed.), Managing Business with Electronic Commerce: Issues and Trends (pp. 116-130). IGI Global. https://doi.org/10.4018/978-1-930708-12-9.ch007
Chicago
Dasgupta, Subhasish, and Rajesh Chandrashekaran. "Delivery and Tracking of Rotating Banner Advertisements on the World Wide Web: An Information System Model." In Managing Business with Electronic Commerce: Issues and Trends, edited by Aryya Gangopadhyay, 116-130. Hershey, PA: IGI Global, 2002. https://doi.org/10.4018/978-1-930708-12-9.ch007
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