Effects of Consumer-Perceived Convenience on Shopping Intention in Mobile Commerce: An Empirical Study

Effects of Consumer-Perceived Convenience on Shopping Intention in Mobile Commerce: An Empirical Study

Wen-Jang (Kenny) Jih (Middle Tennessee State University, USA)
Copyright: © 2009 |Pages: 17
DOI: 10.4018/978-1-60566-054-7.ch148
OnDemand PDF Download:
$30.00
List Price: $37.50

Abstract

Middle Tennessee State University, USA

Complete Chapter List

Search this Book:
Reset