MLA
Sun, Zhaohao,et al. "Engineering of Experience Based Trust for E-Commerce." Electronic Services: Concepts, Methodologies, Tools and Applications, edited by Information Resources Management Association, IGI Global, 2010, pp. 110-134. http://doi:10.4018/978-1-61520-967-5.ch009
APA
Sun, Z., Han, J., Dong, D., & Zhao, S. (2010). Engineering of Experience Based Trust for E-Commerce. In Management Association, I. (Ed.), Electronic Services: Concepts, Methodologies, Tools and Applications (pp. 110-134). IGI Global. http://doi:10.4018/978-1-61520-967-5.ch009
Chicago
Sun, Zhaohao and Jun Han, Dong Dong, and Shuliang Zhao. "Engineering of Experience Based Trust for E-Commerce." In Electronic Services: Concepts, Methodologies, Tools and Applications. edited by Information Resources Management Association, 110-134. Hershey, PA: IGI Global, 2010. http://doi:10.4018/978-1-61520-967-5.ch009
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