English Auction Issues in Mobile E-Commerce

English Auction Issues in Mobile E-Commerce

Nandini Sidnal (K.L.E.S.C.E.T., India) and Sunilkumar S. Manvi (REVA Institute of Technology and Management, India)
DOI: 10.4018/978-1-4666-4181-5.ch010


Recently, agent technology is playing a dominant role in the field of artificial intelligence (AI), distributed computing, and Internet commerce. Agents are set to represent on behalf of customers and vendors in m-commerce to resolve the various issues in the near future. This chapter presents the various issues in m-commerce including issues in English auctions as the major focus that needs to be tackled to make m-commerce successful in the coming years. It provides solutions to some of the challenges by employing cognitive agents. It also presents architectures, techniques, and surveys of the auctioning process in mobile e-commerce.
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Mobile E-Commerce

Mobile e-commerce is an evolving area of e-commerce, where users can interact with service providers, through a mobile and wireless telecommunication network with monetary benefits, especially via Internet. This section covers characteristics, frame work, applications, auctions, and issues in mobile e-commerce.

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