The Evolution of Comparison-Shopping Agents

The Evolution of Comparison-Shopping Agents

Yun Wan (University of Houston at Victoria, USA)
Copyright: © 2008 |Pages: 14
DOI: 10.4018/978-1-59904-588-7.ch002
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Comparison-shopping agents became the important link in the B2C ecommerce domain since late 90s. Since its emergence in 1995, the evolution of comparison-shopping agents experienced a few ups and downs. This chapter covers key events and issues of comparison-shopping agent evolution in three intertwined threads: the emergence of representative agents, the evolution of comparison-shopping agent technology, and the evolution of their business models.

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