External Knowledge Search Strategy as an Essential Element of a Knowledge Management Strategy

Abstract

This chapter introduces external knowledge search strategy as a central element of an organizations overall knowledge management strategy. The argument cites how knowledge management has developed around a myopic internal focus and has thus far failed to take full account of the many sources of knowledge external to the organization. The chapter offers external knowledge search strategy as a means of integrating this external focus into knowledge management understanding, by providing a conceptual framework for organizations involved in the external knowledge management activity of external knowledge search. The framework identifies 10 search paths organizations may follow into the search space, four of which relate exclusively to external knowledge search. The authors hope that establishing an external element within knowledge management strategy will inform knowledge management’s recognition of the value of the extended enterprise.