MLA
Ranft, Anne-Marie. "Factors Influencing Segmentation and Demographics of Mobile-Customers." Mobile Computing: Concepts, Methodologies, Tools, and Applications, edited by David Taniar, IGI Global, 2009, pp. 1857-1866. https://doi.org/10.4018/978-1-60566-054-7.ch149
APA
Ranft, A. (2009). Factors Influencing Segmentation and Demographics of Mobile-Customers. In D. Taniar (Ed.), Mobile Computing: Concepts, Methodologies, Tools, and Applications (pp. 1857-1866). IGI Global. https://doi.org/10.4018/978-1-60566-054-7.ch149
Chicago
Ranft, Anne-Marie. "Factors Influencing Segmentation and Demographics of Mobile-Customers." In Mobile Computing: Concepts, Methodologies, Tools, and Applications, edited by David Taniar, 1857-1866. Hershey, PA: IGI Global, 2009. https://doi.org/10.4018/978-1-60566-054-7.ch149
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