MLA
Ozuem, Wilson, and Natalie Limb. "How is Internal Marketing Understood?: An Examination of Stakeholder Perspective." Marketing and Consumer Behavior: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, IGI Global, 2015, pp. 1941-1963. https://doi.org/10.4018/978-1-4666-7357-1.ch095
APA
Ozuem, W. & Limb, N. (2015). How is Internal Marketing Understood?: An Examination of Stakeholder Perspective. In I. Management Association (Ed.), Marketing and Consumer Behavior: Concepts, Methodologies, Tools, and Applications (pp. 1941-1963). IGI Global. https://doi.org/10.4018/978-1-4666-7357-1.ch095
Chicago
Ozuem, Wilson, and Natalie Limb. "How is Internal Marketing Understood?: An Examination of Stakeholder Perspective." In Marketing and Consumer Behavior: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, 1941-1963. Hershey, PA: IGI Global, 2015. https://doi.org/10.4018/978-1-4666-7357-1.ch095
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