and Receive Complimentary E-Books of Previous Editions
The most stable phenomenon of research on human behavior on the Web is humans' participation behavior in this very research. Online research is a methodological area that is concerned with the quality of research data that are collected via the WWW. The current leading researchers in this area include Mick Couper and Roger Tourangeau from the University of Michigan (Couper, 2000; Couper, Conrad, & Tourangeau, 2007; Couper & Miller, 2008; Couper, Tourangeau, Conrad, & Crawford, 2004; Couper, Tourangeau, & Kenyon, 2004; Fricker, Galesic, Tourangeau, & Yan, 2005; Kreuter, Presser, & Tourangeau, 2008; Tourangeau & Yan, 2007) and Ulf-Dietrich Reips from the University of Deusto in Bilbao, Spain (Musch & Reips, 2000; Reips, 2002).