Improving Mobile Web Navigation Using N-Grams Prediction Models

Abstract

In this chapter, we propose to use N-gram models for improving Web navigation for mobile users. Ngram models are built from Web server logs to learn navigation patterns of mobile users. They are used as prediction models in an existing algorithm which improves mobile Web navigation by recommending shortcuts. Our experiments on two real data sets show that N-gram models are as effective as other more complex models in improving mobile Web navigation.