MLA
Santana, J. Martin, et al. "Inca Foods: Reaching New Customers Worldwide." Cases on Worldwide E-Commerce: Theory in Action, edited by Mahesh S. Raisinghani, IGI Global, 2002, pp. 113-134. https://doi.org/10.4018/978-1-930708-27-3.ch006
APA
Santana, J. M., Serida, J., & Diaz, A. (2002). Inca Foods: Reaching New Customers Worldwide. In M. Raisinghani (Ed.), Cases on Worldwide E-Commerce: Theory in Action (pp. 113-134). IGI Global. https://doi.org/10.4018/978-1-930708-27-3.ch006
Chicago
Santana, J. Martin, Jaime Serida, and Antonio Diaz. "Inca Foods: Reaching New Customers Worldwide." In Cases on Worldwide E-Commerce: Theory in Action, edited by Mahesh S. Raisinghani, 113-134. Hershey, PA: IGI Global, 2002. https://doi.org/10.4018/978-1-930708-27-3.ch006
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