Individual Journalistic Bias Leads to Public Propaganda: The Integration of Social Intuitionist Model (SIM) and Hierarchy of Influences Model (HIM)

The Sim And Six Links Of Weirdness

To emphasize the SIM as a descriptive model not a prescriptive one, Haidt (2001) conceptualizes the human moral judgment process with six basic links in the SIM. They are (1) intuitive judgment, (2) post hoc reasoning, (3) reasoned persuasion, (4) social persuasion, (5) reasoned judgment and (6) private reflection. Individual moral judgments by intuitions are applied to the first four (Links 1- 4), while the last two are used for a group of or a majority of normal people by reasoning. It is worth noting that these links focus on an exploration and illustration of how humans make a quick judgment on the rightness or wrongness of an action, similar to the expression of gut feelings on moral judgments. All the links together complete the process of moral reasoning likely to be a post hoc attempt to justify an individual initial judgment.