Information Communication for Child Development Service

Information Communication for Child Development Service

Malathi Somaiah (Indian Institute of Management, India) and V. Vijayalakshmi (Indian Institute of Management, India)
DOI: 10.4018/978-1-59140-575-7.ch076
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Integrated Child Development Services (ICDS) is a comprehensive package of services for early childhood care and development, targeted to the poorest areas of the country. The government of India launched the most important, multi-faceted ICDS scheme in 1975 with the main aim of providing integrated pre-school education and nutrition for children (infants up to six years of age), nutrition and health education for women in the age group of 15-45 years. Through this scheme, women and children living below the poverty line scattered in various parts of the country were to be integrated through a common program aiming towards improved nutrition and health.

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