Innovations from Business Process Models

Abstract

This chapter asserts that process models are an excellent platform for a continuous stream of innovations. Such models can illuminate opportunities for new products and services and for new ways of distributing products and services. These dynamic models make it possible to coordinate the efforts of multiple business partners in order to better serve customers with quality, speed, and responsiveness to their needs. There is increasing evidence that businesses using these models to discover opportunities have achieved a sustainable advantage over their competitors.