Leveraging Advanced Analytics for Sustainable Success: The Green Data Revolution

Abstract

The Green Data Revolution represents a pivotal shift toward leveraging data analytics, artificial intelligence (AI), and machine learning (ML) to drive sustainable practices and enhance environmental stewardship in business and industry. As global environmental concerns intensify, organizations are increasingly turning to advanced analytics to understand, manage, and reduce their environmental footprints. This chapter explores how data-driven technologies facilitate sustainable decision-making, optimize resource consumption, and minimize waste. By examining the latest developments in environmental data science, predictive analytics, and real-time monitoring, we illustrate how these tools enable proactive sustainability efforts in areas such as energy efficiency, carbon footprint reduction, and circular economy models.