Linking Open Innovation and Firm Performance

Linking Open Innovation and Firm Performance

Francisco Eugenio Musiello-Neto, Orlando Manuel Martins Marques Lima Rua, Mario Arias-Oliva
Copyright: © 2022 |Pages: 22
DOI: 10.4018/978-1-7998-8665-5.ch009
OnDemand:
(Individual Chapters)
Available
$37.50
No Current Special Offers
TOTAL SAVINGS: $37.50

Abstract

This study aims to analyze the relationship between open innovation and firm performance. A quantitative methodology was adopted with a survey of 251 small and medium-sized enterprise (SME) top managers in the hospitality sector, particularly in hotels. The primary data collected were subjected to descriptive and inferential statistical analysis treatments, highlighting the application of the structural equations model. The findings show that open innovation enhances hotel performance. In practical terms, this study will guide, on the one hand, the firms' top managers of the hospitality sector in the definition of open innovation strategies to develop the relevant resources and capacities for achieving superior performance. On the other hand, it can contribute to the meaning of effective government programs to support firms in this sector.
Chapter Preview
Top

Introduction

The open innovation management model has been one of management’s most widely discussed topics (Huizingh, 2011). The concept of open innovation has quickly gained great prominence, both as an approach for contemporary top management concerning the business community and as a theoretical concept intensively studied by researchers (Podmetina et al., 2018).

Regarding the relationship between open innovation and organizational performance, the management competence of the firm depends on the ability of senior managers to mobilize and distribute the available resources, namely knowledge for the creation of organizational value (Alavi & Leidner, 2001). This issue positively reflects the results achieved by firms by leveraging their value chains, with strategic business objectives aligned through management innovation (West et al., 2014). The intentional use of knowledge input and output flow is intended to accelerate internal innovation and expand markets to retain external knowledge (Chesbrough & Crowther, 2006).

Open innovation is a strategy contemplated in the different management models, aiming at the superior performance of the organization (Finkelstein et al., 2009). This strategic component underlies the identification of key factors for recognizing opportunities and making decisions that affect organizational processes (Diaz-Fernandez et al., 2015). In this regard, top managers play a critical role, as their choices and actions create organizational contexts, responses to middle managers, and performances with ultimate impact on the organization (Smith, 2014). Managers (1) identify and develop new ideas to build, support, and stimulate employees involved in learning and processes, (2) contribute to the efficiency and coordination of existing capabilities that support new organizational capabilities, and (3) contribute leadership that enhances competitiveness (Lopez-Cabrales et al., 2015).

Companies that implemented open innovation, as a process of innovation in management, to direct the organization to the use of available resources, adapt to the new competitive environment before new strategic procedures, reduce organizational risk, expand competitive advantage and adaptability to the environment, to obtain superior performance (Lião et al., 2015). The shift in the management model from closed to open innovation emphasizes manager expertise, and it requires a more skilled workforce, especially concerning interpersonal skills (Reilly, 2018).

In this context, the justification of these assumptions (open innovation model and superior performance) is found in the narration of the facts that follow the vast literature on organizational theory, strategic management and management models, with particular emphasis on open innovation and the difficulties linked to management rooted in the concept of closed innovation (Aranha et al., 2017). Some authors (e.g., Almirall & Casadesus-Masanell, 2010; Leiponen & Helfat, 2010; Huizingh, 2011) argue that few studies are published in the scientific literature on the benefits of the implementation of the open innovation model in open innovation organizations, especially in SMEs.

This research sought to evaluate the relationship between open innovation and firm performance. The following research question emerged: What is the relationship between open innovation and firm performance?

Key Terms in this Chapter

Hospitality Sector: Sector of the tourism industry that comprises a growing competitive activity that sustains a representative position in the tourism production chain and requires the ability to constantly adapt to the changes, needs and desires of the customer, as the satisfaction, safety and pleasure of the tourist have a vital role in generating wealth and employment in any country, with implications for the economy, the environment and the population.

Open Innovation: The open innovation concept is an emergent paradigm based on the assumption “that firms can and should use external ideas as well as internal ideas, and internal and external paths to market” ( Chesbrough, 2003a , p. 59).

Firm Performance: It is the ability to implement strategies effectively to achieve institutional goals.

SME: Small and medium-sized enterprises.

Complete Chapter List

Search this Book:
Reset