Media and Human Resource Management

Media and Human Resource Management

Dimos Savvas Charidimou (Department of Informatics, School of Sciences, Aristotle University of Thessaloniki, Greece) and Stylianos Euaggeos Gouloudis (Independent Researcher, Greece)
DOI: 10.4018/978-1-7998-0253-2.ch002

Abstract

Easily mentioned, but not that much categorically identified, is the infrastructure beyond huge communication networks providers. Undoubtedly, the commitment for people of a certain country, in their transformation from citizens of a definite jurisdiction to netizens of a global community seeking advanced training and instruction with interactive educational TV, heavily relies on top management support over complex issues, starting from governmental initiatives and ardent information technology support along vigorous settlements with vendors, private funds, and international conglomerates. What the student body seeks, in national scale, is how to enhance the delivery methods of its learning, from face-to-face methodologies to self-paced learning, and recently, even further to live e-learning. For the first time, however, in-depth skill building, support in a range of practical subjects, animated knowledge acquisition, peer networking, and action-planning have been introduced as managerial educative aspects, along information and entertainment, in the world of broadcasting.
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The Transition Of Television Into The 21St Century

The transition from the old “prime time” information model, through personalization, to the contemporary “prime event” information model, has exerted upon the TV business model enormous pressure as new technology giants shake the traditional broadcasting arena by changing the way TV stations organize, distribute, produce and display content (Politis et al., 2018).

At present, colossal digital high-tech corporations like Google, Apple, Facebook, Netflix, Vudu, Amazon Prime, Hulu, Youtube and several others provide streaming audio and video services through the Internet. These major conglomerates are aggressive to claim the largest share of the global market for their new digital technologies.

Key Terms in this Chapter

Public Television: The purpose of the public television is to ensures the public interest, however, in fact governments in several cases undermine the independence of public organizations and the public dialogue that is taking place in them.

?edia: The media are described by many as the mighty fourth Power and being able to influence the course of developments in the whole planet. The media power is enhanced by advances in technology as well people can access the media directly (in addition to television and radio), anytime, anywhere.

Streaming: A method of transmitting or receiving data (especially video and audio material) over a computer network as a steady, continuous flow, allowing playback to start while the rest of the data is still being received.

Internet Protocol Television: IPTV is the delivery of television content over Internet Protocol (IP) networks. This is in contrast to delivery through traditional terrestrial, satellite, and cable television formats. Unlike downloaded media, IPTV offers the ability to stream the source media continuously. As a result, a client media player can begin playing the content (such as a TV channel) almost immediately. This is known as streaming media.

Administration: Is the management process that can take place in any kind of organism. Management or management is the coordination and harmonization / unification of all productive resources (human, material, technical) to achieve concrete results. The terms “administration” and “management” are generally used as synonyms, although “management” contains what in Greek is referred to as “organization and administration” and to an extend “management.”

Human Resource: Employees in a communication and cultural organization is the one who is responsible for the biggest part of the quality of the goods produced and therefore should to be managed in such a way that they remain in place productive and creative possible.

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