MLA
Jelassi, Tawfik, and Albrecht Enders. "Mobile Advertising: A European Perspective." Mobile Computing: Concepts, Methodologies, Tools, and Applications, edited by David Taniar, IGI Global, 2009, pp. 1653-1664. https://doi.org/10.4018/978-1-60566-054-7.ch132
APA
Jelassi, T. & Enders, A. (2009). Mobile Advertising: A European Perspective. In D. Taniar (Ed.), Mobile Computing: Concepts, Methodologies, Tools, and Applications (pp. 1653-1664). IGI Global. https://doi.org/10.4018/978-1-60566-054-7.ch132
Chicago
Jelassi, Tawfik, and Albrecht Enders. "Mobile Advertising: A European Perspective." In Mobile Computing: Concepts, Methodologies, Tools, and Applications, edited by David Taniar, 1653-1664. Hershey, PA: IGI Global, 2009. https://doi.org/10.4018/978-1-60566-054-7.ch132
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