Model of Benchmarking for Development of Firm's Competitive Advantage to Improve Economic Growth in Cities

Model of Benchmarking for Development of Firm's Competitive Advantage to Improve Economic Growth in Cities

Vardan Mkrttchian (HHH University, Australia & International University in Moscow, Russia), Andrey Berezin (HHH University, Russia), Artyom Andreevich Berezin (Penza State University, Russia), Svetlana Veretekhina (Russian State Social University, Russia), Alexander Bershadsky (Penza State University, Russia) and Irina Potapova (Astrakhan State University, Russia)
DOI: 10.4018/978-1-5225-5448-6.ch006

Abstract

The chapter deals with the problems of digital modeling and the study of the interaction of the companies competing within the framework of bench-marking process for working out the strategy of effective increasing competitiveness that is advantageous for the urban economic growth. The companies are considered in the organizational field, representing iterative aggregate system of a big order with a nonlinear feedback where the order is defined by the number of differential equations. The system is described by coupled Van Der Pol differential equations with random right parts and a time lag. The model is built on the example of the market interaction of the two largest retailer networks. The developed model shows the mechanism of competition of the companies' pairs which are suggested to be investigated within the framework of the bench-marking concept.
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Background

Study of approaches to management of competitiveness devoted a large number of works that helped to form the methodological basis of the research. The research results are reflected in the works of Russian and foreign scientists, such as DSS specialists: Bershadky, Forrester; economists: Ansoff, Bernard and others (Mkrttchian et al., 2017).

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