MLA
Madlberger, Maria. "Multi-Channel Retailing in B2C E-Commerce." Encyclopedia of E-Commerce, E-Government, and Mobile Commerce, edited by Mehdi Khosrow-Pour, D.B.A., IGI Global, 2006, pp. 817-822. https://doi.org/10.4018/978-1-59140-799-7.ch131
APA
Madlberger, M. (2006). Multi-Channel Retailing in B2C E-Commerce. In M. Khosrow-Pour, D.B.A. (Ed.), Encyclopedia of E-Commerce, E-Government, and Mobile Commerce (pp. 817-822). IGI Global. https://doi.org/10.4018/978-1-59140-799-7.ch131
Chicago
Madlberger, Maria. "Multi-Channel Retailing in B2C E-Commerce." In Encyclopedia of E-Commerce, E-Government, and Mobile Commerce, edited by Mehdi Khosrow-Pour, D.B.A., 817-822. Hershey, PA: IGI Global, 2006. https://doi.org/10.4018/978-1-59140-799-7.ch131
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