MLA
Stein, David S., Constance E. Wanstreet, Michelle L. Lutz and Tiffany Dixon. "Older Adults as New Learners: A Framework for Marketing Online Education to the Other Adult Learner." Marketing Online Education Programs: Frameworks for Promotion and Communication. IGI Global, 2011. 300-314. Web. 10 Dec. 2019. doi:10.4018/978-1-60960-074-7.ch020
APA
Stein, D. S., Wanstreet, C. E., Lutz, M. L., & Dixon, T. (2011). Older Adults as New Learners: A Framework for Marketing Online Education to the Other Adult Learner. In U. Demiray, & S. Sever (Eds.), Marketing Online Education Programs: Frameworks for Promotion and Communication (pp. 300-314). Hershey, PA: IGI Global. doi:10.4018/978-1-60960-074-7.ch020
Chicago
Stein, David S., Constance E. Wanstreet, Michelle L. Lutz and Tiffany Dixon. "Older Adults as New Learners: A Framework for Marketing Online Education to the Other Adult Learner." In Marketing Online Education Programs: Frameworks for Promotion and Communication, ed. Ugur Demiray and Serdar Sever, 300-314 (2011), accessed December 10, 2019. doi:10.4018/978-1-60960-074-7.ch020
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