MLA
Rigas, Dimitrios,et al. "Online Branding and Marketing: A User Perspective." Advertising and Branding: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, IGI Global, 2017, pp. 31-44. http://doi:10.4018/978-1-5225-1793-1.ch002
APA
Rigas, D., Hussain, H. A., & Riaz, N. (2017). Online Branding and Marketing: A User Perspective. In Management Association, I. (Ed.), Advertising and Branding: Concepts, Methodologies, Tools, and Applications (pp. 31-44). IGI Global. http://doi:10.4018/978-1-5225-1793-1.ch002
Chicago
Rigas, Dimitrios and Hammad Akhtar Hussain, and Nazish Riaz. "Online Branding and Marketing: A User Perspective." In Advertising and Branding: Concepts, Methodologies, Tools, and Applications. edited by Information Resources Management Association, 31-44. Hershey, PA: IGI Global, 2017. http://doi:10.4018/978-1-5225-1793-1.ch002
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