Online Information Privacy and Its Implications for E-Entrepreneurship and E-Busines Ethics

Online Information Privacy and Its Implications for E-Entrepreneurship and E-Busines Ethics

Carmen Gould (RMIT University, Australia) and Fang Zhao (RMIT University, Australia)
DOI: 10.4018/978-1-59140-920-5.ch011
OnDemand PDF Download:
$30.00
List Price: $37.50

Abstract

This chapter reports the results of a national survey which investigated Australian Internet users’ attitudes and behaviours toward online information privacy using a typology that combines specific demographic and attitudinal measurements with behavioural data. The chapter contains a comprehensive examination of the internal, external/environmental, and behavioural dimensions of information privacy, incorporating a profile of each of the typologies’ categories along with a general profile of total respondents. The implications of the findings for e-entrepreneurship and e-business ethics also are discussed.

Complete Chapter List

Search this Book:
Reset