Online Tools for the Modern Entrepreneurs Fueled by Trust: Crowdfunding and Investor Angels

Introduction

The following chapter it’s an effort to show the different and modern tools that can be used and replicated in Latin America to create business opportunities based on trust and transparency models. One of the main difficulties for the immature business it’s the procedure of getting financial capital to expand or to put their ideas to work in real life, that’s because for the banks there is too many risk and there are no guaranties for the solicited credit.

This prevents new ideas to get money to grow and this may slow down the economy in countries where credit access for small business it’s difficult such as Latin America.

Therefore they are alternatives that can be used to obtain such financial capital; they are tools like crowdfunding and angel investors networks that are willing to take a moderate risk that the entrepreneur has to prove with a solid business plan and transparency to obtain trust from the investors.

The bonus with dealing with these online technologies is that business people can get their ideas posted and many investors around the world can see them and evaluate them.

It’s a great lesson as well for the investors that are willing to explore other areas because they need to be organized in networks that can have a constant flow of ideas to select the best ones and to periodically be showing them in a systematic way to the members of the investor network, this can drastically reduce the risk and it’s a cost that can be very beneficial to the network.