MLA
Dennis, Charles, et al. "Opportunities for Data Mining and Customer Knowledge Management for Shopping Centres." Knowledge and Business Process Management, edited by Vlatka Hlupic, IGI Global, 2003, pp. 154-172. https://doi.org/10.4018/978-1-59140-036-3.ch010
APA
Dennis, C., Marsland, D., & Cockett, T. (2003). Opportunities for Data Mining and Customer Knowledge Management for Shopping Centres. In V. Hlupic (Ed.), Knowledge and Business Process Management (pp. 154-172). IGI Global. https://doi.org/10.4018/978-1-59140-036-3.ch010
Chicago
Dennis, Charles, David Marsland, and Tony Cockett. "Opportunities for Data Mining and Customer Knowledge Management for Shopping Centres." In Knowledge and Business Process Management, edited by Vlatka Hlupic, 154-172. Hershey, PA: IGI Global, 2003. https://doi.org/10.4018/978-1-59140-036-3.ch010
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