Qualitative Case Method and Web-Based Learning: The Application of Qualitative Research Methods to the Systematic Evaluation of Web-Based Learning Assessment Results

Abstract

This chapter proposes a methodological framework for the use of qualitative research techniques in the evaluation of learning outcomes in Web-based courses. Topics include the use of alternative evaluation measures in Web-based courses and the appropriateness of a qualitative approach using WebCT course tools. The advantages of qualitative inquiry as an evaluative tool are considered and data collection methods are also discussed. The chapter also includes commentary on the unique role of the instructor as a qualitative researcher in Web-based interactions. Suggestions for the analysis , interpretation, and generalization of data are provided along with open, axial, and selective coding options. The chapter also includes consideration of critical limitations of the qualitative approach, including evaluator bias and transferability.