MLA
Drossos, Dimitris, and George M. Giaglis. "Reviewing Mobile Marketing Research to Date: Towards Ubiquitous Marketing." Wireless Technologies: Concepts, Methodologies, Tools and Applications, edited by Information Resources Management Association, IGI Global, 2012, pp. 181-207. https://doi.org/10.4018/978-1-61350-101-6.ch110
APA
Drossos, D. & Giaglis, G. M. (2012). Reviewing Mobile Marketing Research to Date: Towards Ubiquitous Marketing. In I. Management Association (Ed.), Wireless Technologies: Concepts, Methodologies, Tools and Applications (pp. 181-207). IGI Global. https://doi.org/10.4018/978-1-61350-101-6.ch110
Chicago
Drossos, Dimitris, and George M. Giaglis. "Reviewing Mobile Marketing Research to Date: Towards Ubiquitous Marketing." In Wireless Technologies: Concepts, Methodologies, Tools and Applications, edited by Information Resources Management Association, 181-207. Hershey, PA: IGI Global, 2012. https://doi.org/10.4018/978-1-61350-101-6.ch110
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