Small Firm Process Re-Engineering Success

2 Nature Of Bpr

BPR is ‘radical redesign of business processes to achieve dramatic improvements on critical measures of performance’ (Hammer 1990). BPR emphasizes horizontal integration across organizational boundaries - the analysis and design of work-flows and processes within and between organizations (Davenport 1993). The main elements are fundamental work process redesign, adding value to final customers, integration of cross-functional specialization, and exploitation of IT. The challenges of BPR initiatives are both technical and socio-cultural. It is technically problematic to develop radical process improvements. The socio-cultural challenge is in dealing with people’s reactions to the likely serious organizational changes required (Reijers and Mansar 2005).

Past research suggests many factors are inherent in successful BPR. First, top management commitment is important to ensure the initiative is maintained and focused. Second, re-engineering focuses on providing customers with greater value (Cameron and Braiden 2004). Third, re-engineering places a major emphasis on employees and their role in resolving problems (Larsen and Myers 1999). Process improvement involves changes to jobs and the social structure to increase motivation, reduce stress and improve performance by empowerment (Wastell et al. 1994). Fourth, IT is an enabler in creating and maintaining flexible business networks (Tinnila 1995). Finally, a BPR strategy is key, incorporating critical inputs from both corporate and IT planning (Teng et al 1994,Talwar 1993). However, as BPR involves changing the firm’s competences, it is more likely to be successful if it is emergent, benefiting from organizational learning (Craig and Yetton 1997).