Social media and Increased venture creation tendency with innovative ideas: The case of female students in Asia

Background Of The Study

Social media and venture creation have a strong relationship. Social media helps to create new ventures. The venture creation phenomenon heavily influenced by the social media and media industries as long as they, in their very nature, fall into the culture and creativity-related businesses. The crucial distinctiveness of the venture creation activities such as creation, innovation, and original ways of thinking are critical in making business success. “Media particularly social media also plays an important role in influencing the venture creation phenomenon, by making a talk that transmits qualities and pictures credited to venture creation, by giving a transporter advancing innovative practices, and by empowering a pioneering soul in the society. Through these methods, media and venture creation have a reciprocal impact” (Khajeheian, 2013). The qualities of the social media items are particularly adjusted to the elements of the pioneering procedure, for example, self-sufficiency, ingenuity, hazard taking, star liveliness, and focused forcefulness. These measurements speak to the enterprising introduction of the firm, which can be characterized as the processes, practices, and decision-making activities that lead firms to choose to enter another market or dispatch another product. Media and companies are urged to be particularly risk-taking and innovative. The entrepreneurial approach they have to develop is without a doubt extremely important (Hang & VanWeezle, 2007). The goal of social media in venture creation must be to build a bridge between the general discipline of venture creation and the specificities of the media industry and social media (Achtenhagen, 2008).