MLA
Al-Rabayah, Wafaa A. "Social Networks Impact on Potential Customers' Buying Decisions and Current Customer Loyalty." Strategic Uses of Social Media for Improved Customer Retention, edited by Wafaa Al-Rabayah, et al., IGI Global, 2017, pp. 173-192. http://doi:10.4018/978-1-5225-1686-6.ch009
APA
Al-Rabayah, W. A. (2017). Social Networks Impact on Potential Customers' Buying Decisions and Current Customer Loyalty. In Al-Rabayah, W., Khasawneh, R., Abu-shamaa, R., & Alsmadi, I. (Eds.), Strategic Uses of Social Media for Improved Customer Retention (pp. 173-192). IGI Global. http://doi:10.4018/978-1-5225-1686-6.ch009
Chicago
Al-Rabayah, Wafaa A. "Social Networks Impact on Potential Customers' Buying Decisions and Current Customer Loyalty." In Strategic Uses of Social Media for Improved Customer Retention. edited by Wafaa Al-Rabayah , Rawan Khasawneh , Rasha Abu-shamaa , and Izzat Alsmadi, 173-192. Hershey, PA: IGI Global, 2017. http://doi:10.4018/978-1-5225-1686-6.ch009
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