MLA
Cho, Vincent, and Humphry Hung. "A Study of the Relationship between PEOU and PU in Technology Acceptance in E-Learning." Ubiquitous Commerce for Creating the Personalized Marketplace: Concepts for Next Generation Adoption, edited by Humphry Hung, et al., IGI Global, 2009, pp. 149-170. https://doi.org/10.4018/978-1-60566-378-4.ch010
APA
Cho, V. & Hung, H. (2009). A Study of the Relationship between PEOU and PU in Technology Acceptance in E-Learning. In H. Hung, Y. Wong, & V. Cho (Eds.), Ubiquitous Commerce for Creating the Personalized Marketplace: Concepts for Next Generation Adoption (pp. 149-170). IGI Global. https://doi.org/10.4018/978-1-60566-378-4.ch010
Chicago
Cho, Vincent, and Humphry Hung. "A Study of the Relationship between PEOU and PU in Technology Acceptance in E-Learning." In Ubiquitous Commerce for Creating the Personalized Marketplace: Concepts for Next Generation Adoption, edited by Humphry Hung, Y H Wong, and Vincent Cho, 149-170. Hershey, PA: IGI Global, 2009. https://doi.org/10.4018/978-1-60566-378-4.ch010
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