Technology Breakthrough and Mutability Management: Market Disruption with Disruptive Innovation

Technology Breakthrough and Mutability Management: Market Disruption with Disruptive Innovation

Yves Ekoué Amaïzo (Afrology Think Tank, Austria & Hult International Business School, UK)
DOI: 10.4018/978-1-4666-0134-5.ch006


This world is experiencing increasing flows of outsourcing of technologies and management behaviors from industrial technology-led countries to selected part of the developing and emerging world. Technology breakthrough implies market disruption as well as disruptive innovation processes. A weak capability of absorption partly explains delays in the technological mutation of selected part of the society. Mutability is gradually becoming an integrated part of a breakthrough paradigm that aims at sustaining disruptive innovation. Mutability management might be the appropriate tool to deal with agility with those forthcoming emerging changes.
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1. Introduction: Towards Emerging Market Disruption

With USD 1,313,457 millions of high-technology exports in high income countries and USD 467,925 millions in low and middle-income countries, the divide between advanced technology and innovation-driven countries and those who are less advanced is obvious (World Bank, 2010: 342). At the level of countries, the present gap, which is in the process of being reduced with emerging countries, may become a structural constraint for countries unable to generate and promote more breakthrough and disruptive technologies. The delocalization process benefiting countries such as China or India did not take place in Nigeria or Côte d’Ivoire (see Table 1). The issue of technology solidarity may need to be brought at the top of the development and cooperation agenda.

Table 1.
High-technology exports in 2008, in USD million
Selected CountriesHigh-Technology Export (HTE)World HTE (in Percentage of)
  Côte d’Ivoire1800.009%
  Korea, Rep.110,6335.957%
  Russia Federation5,1070.275%
  Saudi Arabia1210.006%
  South Africa2,0110.108%
  United States of America231,12612.446%
Source: From World Bank, World Development Indicators 2010, Washington D.C, USA: World Bank, pp. 340-342.

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