The Cross-Cultural Analysis of Australia and Russia: Cultures, Small Businesses, and Crossing the Barriers

The Cross-Cultural Analysis of Australia and Russia: Cultures, Small Businesses, and Crossing the Barriers

Vardan Mkrttchian (HHH University, Australia), Svetlana Veretekhina (Russian State Social University, Russia), Olga Gavrilova (Petrozavodsk State University, Russia), Anastasiia Ioffe (Petrozavodsk State University, Russia), Svetlana Markosyan (HHH University, Australia) and Serge V. Chernyshenko (Open University for the Humanities and Economics, Russia)
DOI: 10.4018/978-1-5225-7625-9.ch012
OnDemand PDF Download:
No Current Special Offers


The chapter examines the comparison of the cross-cultural analysis of the green country, Australia (NSW), and the northern country, Russia (Republic of Karelia). Based on the results of the analysis, it shows how a small business from Russia, Green Roofs, overcomes barriers in Australia through the application of blockchain technology. The authors hope that examples of development and thoughts about the driving sources of these transformations, chosen by taking into account the interests of the development of the Russian digital economy, can be interesting and useful for Russian enterprises, small businesses that have begun their digital transformations.
Chapter Preview


As shown by Chernychenko (2009,2013), intercultural experience is considered a valuable contribution to personal and professional growth, especially in urban promote social growth & cohesion of HHH University (Australia, NSW), Russian State Social University, Open University for the Humanities and Economics (Russian Federation) and Petrozavodsk State University (Russian Federation, Republic of Karelia) in training teachers and social workers.

Nowadays literary review showed, in an urban environment, intercultural experience is useful in training teachers and social workers to training with students in multicultural classroom teaching. Our experience in the above mentioned team has shown that such work is especially important for the training of teachers and social workers in the city and urban environment at all levels, as Australia is recognized as a culturally diverse nation through its diverse immigration policies. Our experience in the Australian Federation has shown that Australian professional standards for graduate teachers and social workers require that teachers and graduates of social schools should have the knowledge and skills about learning strategies that meet the strengths and abilities of students in various linguistic, cultural, religious and socio-economic groups, especially in large, medium and small urban environment. In the course of our daily work, we became convinced that it is very important for teachers and social workers to be able to conduct a variety of professional experiences in different sociocultural settings and educate teachers prior to the start of training in order to understand teaching and learning in multicultural contexts and develop the student's ability to work with classes with multi-ethnic students from different cultures.

Key Terms in this Chapter

Digital Transformation: Application of multifunctional and multilevel information technology designed to reliably record various assets in the digital economy to help with technological challenges and created tools.

Green Country (Australia): Traditional international identification name of Australian Federation.

Cross-Cultural Communication Barriers: Understanding differences in communication systems, management practices, and decision making.

Cross-Cultural Analysis: Discussing some aspects of cross-cultural experiences, touching the rapidly changing small business in Australia and Russia, its cultural connection.

North Country (Russia): Traditional international identification name of Russian Federation.

Comparison: Special tools for cross-cultural analysis.

Complete Chapter List

Search this Book: