The Learning Process of Entrepreneurship in Tourism Higher Education in Portugal: A Case Study

The Learning Process of Entrepreneurship in Tourism Higher Education in Portugal: A Case Study

Nuno Abranja (Instituto Superior de Ciências Educativas, Portugal)
DOI: 10.4018/978-1-5225-9936-4.ch013

Abstract

The upsurge of entrepreneurs can occur through the higher education institutions, and their pedagogical dynamics determine the characteristics and skills developed by students and the profile achieved. The author's approach was an exploratory research to identify the presence of the entrepreneurship focus in tourism students. A pedagogical intervention based on enterprising education, which consisted of setting the action priorities of teachers and the necessary adjustments to the syllabuses of the tourism course, enabled us to develop an action research through reading, observation, and surveys. This study presents a short literature review of the main international authors who focus their studies on this subject, a detailed interpretation of primary data, and the conclusions drawn, articulating the initial question.
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Tourism

Tourism is, globally, one of the most desired activity, proven by the growing number of destinations around the world that has been investing in this activity in the last six decades, making it the major driver of socio-economic progress through the creation of jobs and businesses, export revenues and infrastructure development, leading to continuous expansion and diversification that reveals it as one of the largest and fastest economic sectors in the growing world (UNWTO, 2017).

Nevertheless, according Tuominen e Ascenção (2016) the volatility that the world and societies reveal have provided opportunities for growth, but also of structural changes related to demography, conventional and electronic consumption patterns, consumer rights, services, products, promotion and distribution channels, management models, methods, processes, as well as the expansion of trading power and consumer demand, which will continue to impact tourism and hospitality.

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