A Theoretical Approach to Evaluate Online and Traditional Trading on th NASDAQ Stock Exchange

Haroun Alryalat; Yogesh Kumar Dwivedi; Jasna Kuljis; Ray J. Paul

doi:10.4018/978-1-59904-943-4.ch032

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A Theoretical Approach to Evaluate Online and Traditional Trading on th NASDAQ Stock Exchange

Haroun Alryalat (Brunel University, UK), Yogesh Kumar Dwivedi (Brunel University, UK), Jasna Kuljis (Brunel University, UK) and Ray J. Paul (Brunel University, UK)

Source Title: Electronic Commerce: Concepts, Methodologies, Tools, and Applications

DOI: 10.4018/978-1-59904-943-4.ch032

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Abstract

The aim of this chapter is to discuss current online and traditional trading on the NASDAQ stock exchange using theoretical approach. The paper aims to derive future trends for the online stock trading. The following are objectives of this paper: (1) To describe the current state of online trading; (2) To compare the execution of quality trades between market makers and electronic communications networks (ECNs)

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A Theoretical Approach to Evaluate Online and Traditional Trading on th NASDAQ Stock Exchange

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