MLA
Khasawneh, Rawan, and Ameen Alazzam. "Towards Customer Knowledge Management (CKM): Where Knowledge and Customer Meet." Marketing and Consumer Behavior: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, IGI Global, 2015, pp. 31-43. https://doi.org/10.4018/978-1-4666-7357-1.ch002
APA
Khasawneh, R. & Alazzam, A. (2015). Towards Customer Knowledge Management (CKM): Where Knowledge and Customer Meet. In I. Management Association (Ed.), Marketing and Consumer Behavior: Concepts, Methodologies, Tools, and Applications (pp. 31-43). IGI Global. https://doi.org/10.4018/978-1-4666-7357-1.ch002
Chicago
Khasawneh, Rawan, and Ameen Alazzam. "Towards Customer Knowledge Management (CKM): Where Knowledge and Customer Meet." In Marketing and Consumer Behavior: Concepts, Methodologies, Tools, and Applications, edited by Information Resources Management Association, 31-43. Hershey, PA: IGI Global, 2015. https://doi.org/10.4018/978-1-4666-7357-1.ch002
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