MLA
Okazaki, Shintaro, and Radoslav Škapa. "Understanding Brand Website Positioning in the New EU Member States: The Case of the Czech Republic." Web Technologies: Concepts, Methodologies, Tools, and Applications, edited by Arthur Tatnall, IGI Global, 2010, pp. 1228-1248. https://doi.org/10.4018/978-1-60566-982-3.ch067
APA
Okazaki, S. & Škapa, R. (2010). Understanding Brand Website Positioning in the New EU Member States: The Case of the Czech Republic. In A. Tatnall (Ed.), Web Technologies: Concepts, Methodologies, Tools, and Applications (pp. 1228-1248). IGI Global. https://doi.org/10.4018/978-1-60566-982-3.ch067
Chicago
Okazaki, Shintaro, and Radoslav Škapa. "Understanding Brand Website Positioning in the New EU Member States: The Case of the Czech Republic." In Web Technologies: Concepts, Methodologies, Tools, and Applications, edited by Arthur Tatnall, 1228-1248. Hershey, PA: IGI Global, 2010. https://doi.org/10.4018/978-1-60566-982-3.ch067
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