Understanding Emergent M-Commerce Services by Using Business Network Analysis: The Case of Finland

Understanding Emergent M-Commerce Services by Using Business Network Analysis: The Case of Finland

Tommi Pelkonen (Helsinki School of Economics, Finland) and Nikhilesh Dholakia (University of Rhode Island, USA)
Copyright: © 2004 |Pages: 27
DOI: 10.4018/978-1-59140-184-1.ch005
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Abstract

Successful m-commerce business models depend on complex networks of business relationships, comprising telecommunications service providers, mobile device makers, financial linkage providers, and various third-party value-adding companies. In this chapter, we will discuss such business relationship networks in the context of Finland, and offer general guidance for the formation and sustenance of effective business networks for m-commerce players worldwide.

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